Know the bands
Trustpilot labels scores from Bad to Excellent. Crossing into Great (3.8) or Excellent (4.3) changes the colour and label shoppers see.
See how many 5-star reviews you need to move your Trustpilot average into the next band, from Average to Great to Excellent.
I know my
Target rating
to show 4.3 stars
Trustpilot shows one decimal place, so you need a true average of 4.25 or more.
What if you add…
Formula: (current average × reviews + 5 × new reviews) ÷ total reviews. Trustpilot also weights recent reviews, so your live TrustScore may differ slightly.
Trustpilot’s TrustScore gives more weight to recent reviews, so a steady flow lifts your score faster than a single burst.
Trustpilot labels scores from Bad to Excellent. Crossing into Great (3.8) or Excellent (4.3) changes the colour and label shoppers see.
Because recent reviews weigh more, a quiet few months can let your score drift. Plan a pace with the Review Velocity Planner.
Send a short, friendly request after each order. Our free review request generator writes one in seconds.
No. Trustpilot also weights recent reviews more heavily and, for newer profiles, blends in a starting baseline. This calculator works on your star average, so treat it as a close guide.
Roughly: 4.3 and above is Excellent, 3.8 to 4.2 is Great, 2.8 to 3.7 is Average, 1.8 to 2.7 is Poor and below that is Bad.
New reviews usually show within a day or so, and your TrustScore updates as they’re counted.
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